It seems that Sony and its entertainment division at the helm of the PlayStation division still have a long-term plan to expand and acquire more developers and enrich the PlayStation platform games library with more exclusive AAA titles.
Through a detailed report published by marsipangames recently, in which a complete analysis of Sony and PlayStation’s expansion strategy during the next phase was revealed. The report indicated that the PlayStation division has a budget of between 13 to 18 billion dollars during the current fiscal year for expansion and expansion. The report also revealed about the plans that the senior PlayStation men follow in order to achieve great successes.
In the beginning, PlayStation has a plan to expand the capabilities of its internal studios, which are now under its umbrella, as the company will work to expand the capabilities and capabilities of these studios in order to work on high-quality titles, but it will not be limited to one title only, as Sony seeks to make each studio divided into teams, each team working On several separate titles so that the production process is accelerated while maintaining the high quality standards set by PlayStation.
This plan requires Sony to expand the capabilities of its studios in terms of the human element by attracting more creative developers and including them in its studios, as well as supporting these studios with capabilities that can ensure a balance in work within each team.
Sony is also seeking to contract companies and provide support for start-up studios such as Firesprite, Haven and Deviation Games, which provide them with logistical support, and if they present successful projects, they will be acquired later.
One of the elements that Sony and PlayStation are focusing on at the moment are online games that have been described as titles that may or may not achieve success, so the task has been assigned to partner studios such as Studio Haven and Deviation Games, and if there is success, there will be a definite acquisition.
Also, one of the areas that Sony wants to put some focus on is virtual reality VR, and for that Sony is working on identifying two to three studios that will be specialized only in working on game projects for PSVR virtual reality glasses, which Sony is preparing to launch the new generation of during the next stage.
The marsipangames report concluded with the following conclusion
The last part that we haven’t really touched on yet is the fact that the acquisition process isn’t like card trading as many people think. While Sony could, in theory, take over and pay for a very large company, but we also need to remember the fact that it will have to bear every employee of the company and bear a lot of additional costs beyond just the acquisitions. That’s why we think that although Sony will be more aggressive with their current plan, this is still a very strategic choice, because everything about the company they acquire has to fit in with their overall plans and strategy.
Even though we often see “Sony should buy Square Enix” posts, people seem to forget that there will be a massive number of layoffs, and maybe even shutting down the studios you love because of it. A purchase like this would literally be a content lockout for Sony.
Through this, it becomes clear to us that Sony is following a strategy that may be a bit brutal, by putting the target under tests that may take a long time, but it has a smart strategy in securing its acquisitions, through which it aims to achieve successes in terms of quality and strength of content. Which it presents to its audience on its own platforms, which in the end is reflected in large financial profits.